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the story of trixie + peanut

Online retailer and pet fashion brand trixie + peanut celebrates the unique relationship between pets and the people who love them. Named after founder Susan Bing's two rescued Boxers, trixie + peanut began as a mail-order catalog in 1999. As an animal lover, Susan understood that pet owners desired the very best for their four-legged friends. A seasoned art director and graphic designer, she realized there were no pet catalogs that took advantage of sleek design to market an equally chic collection of items.

trixie + peanut was born of Susan's desire to create a mail-order catalog of impeccable taste and beauty that would offer pet owners unique pet products of the highest quality. At the time, upscale pet stores and catalogs were virtually nonexistent. Susan's keen eye for design enabled her to assemble a wide array of distinctive products that were trendy, fashion forward, and fun. To this day, with its charming inventory and beautiful presentation, trixie + peanut continues to stand above the rest as one of the leading retailers in the rapidly growing luxury pet goods market.

In 2000, trixie + peanut launched its e-commerce website (www.trixieandpeanut.com), gaining a worldwide following and cementing its reputation as a notable frontrunner among high-end pet retailers. The site's striking original photography and clean design follow the aesthetic established by the printed catalog. The limitless potential of the web has enabled trixie + peanut to significantly expand its inventory, always keeping the product assortment fresh and new.

Susan opened trixie + peanut's flagship store in New York City's fashionable Flatiron district in November of 2003. A spacious, friendly environment where pets were encouraged to browse along with their owners, the trixie + peanut pet emporium was a beautifully designed adaptation of the distinctive trixie + peanut website. With its clean, whitewashed interior, brightly colored custom fixtures and savvy merchandise displays, trixie + peanut became a must-stop shopping destination for the most discerning pet owners from around the world.

credentials

trixie + peanut President and Founder Susan Bing has worked as an art director and graphic designer for over ten years. At 25 she became the Art Director for Tiffany & Company's marketing department, designing and overseeing production of all catalogs, publications and advertising. Through her freelance assignments and in-house positions at other firms, Susan has worked on projects for clients including Saks Fifth Avenue, Bill Blass and Estée Lauder.

In the six years since founding trixie + peanut, Susan has transformed a small catalog business into a complete lifestyle brand for today's pets and the owners who love them. Along with husband and partner Mark Edwards, Susan has increased her business exponentially with the launch of the trixie + peanut website (www.trixieandpeanut.com) in 2000 and the 2003 opening of trixie + peanut's flagship boutique in New York City's fashionable Flatiron district. The trixie + peanut pet emporium became a destination for discerning shoppers from around the world and was used as the location for numerous magazine and television shoots.

products + services

trixie + peanut offers a wide array of upscale merchandise for dogs, cats and pet lovers worldwide. This includes designer collars and leashes, chic pet beds and cozy blankets, stylish pet apparel, unique toys and treats, sleek pet carriers, fabulous feeding bowls and grooming accessories, as well as heartwarming gifts for all animal lovers. No matter whom you are shopping for — dog, cat or pet owner — you'll find something special at trixie + peanut.

celebrity clients

trixie + peanut's growing list of celebrity fans includes Adele, Donatella Versace, Tori Spelling, John Legend, Uma Thurman, Sean Combs, Drew Barrymore, Parker Posey, Paris Hilton, Molly Sims, Halle Berry, Britney + Jamie Lynn Spears, Jessica Simpson, Rachael Ray, Julia Roberts, Lou Reed, Kate Hudson, Jimmy Fallon, Ciara, Scarlett Johansson, Bethenny Frankel, Missy Elliott, Shannon Elizabeth, Courtney Cox, David Arquette, Oprah Winfrey, Lucy Liu, Sarah Paulson, Kelly Hu, Lisa Marie, Charlize Theron, Melissa George, Jason Patric, Hilary Swank, Karolina Kurkova, Gabrielle Union, Nicole Richie, Michelle Trachtenberg, Julianne Hough, Rosie O'Donnell, Sophia Bush, Penelope Cruz, Star Jones, Ryan Adams, Laurence Fishburne, Rebecca Weinberg, Kellie Pickler, Kyle MacLachlan, Paulina Porizkova, Carson Kressley + Jai Rodriguez, Sharon Osbourne, Randolph Duke and former Presidents George W. Bush and Bill Clinton.

media coverage


television + radio
The Today Show
Good Morning America
The CBS Early Show
Live with Regis & Kathie Lee
Fox & Friends
Good Day NY!
WB11 Morning Show
Today in New York
The Oprah Winfrey Show
The View
The Big Idea with Donny Deutsch
The Tony Danza Show
The Other Half
The Apprentice: Martha Stewart
ABC World News Tonight
MSNBC Daylight Live
MSNBC Your Business
Access Hollywood
E! Entertainment Television
VH-1 Fabulous Life of Celebrity Pets
NY1
ABC7 NY Eyewitness News
WNBC NY Live at Five
National Public Radio
Only In America (BBC)
Money Programme (BBC)
RTL Aktuell (Germany)
WENN (UK)
Woef (Netherlands)
 
publications
Newsweek
TIME Magazine
US News & World Report
In Style Magazine
People Stylewatch
LUCKY Magazine
Shop, Etc.
Domino Magazine
Architectural Digest
Blackbook
Elle Dcor
W Magazine
ZINK Magazine
Town & Country
JANE Magazine
Adore Shop Magazine
Marie Claire
Glamour
Everyday with Rachael Ray
Woman's Day
SELF Magazine
For Me Magazine
Genre Magazine
RADAR Magazine
Redbook
All You Magazine
Teen Vogue
Cosmo Girl
Modern Bride
Elegant Bride
Figure Magazine
Estylo Magazine
Delta Sky Magazine
Genre Magazine
BUST Magazine
Girlfriends Magazine
Budget Living
Real Simple Magazine
Better Homes & Gardens
Traditional Home
Quick & Simple Magazine
Organic Style
Country Living
RV Living
Road & Travel Magazine
VIA Magazine
Guest Informant
Style At Home Magazine
Decorating Spaces Magazine
SLY Magazine
Jezebel Magazine
CBS Watch Magazine
Angeleno Magazine
Brentwood Magazine
Charlotte Place
Coastal Living Magazine
Distinctly Northwest
Miami Monthly
Selecta Magazine
Tampa Bay Metro Magazine
Quest Magazine
People Magazine
US Weekly
STAR Magazine
In Touch Weekly
Life & Style Magazine
Celebrity Living Magazine
New York Magazine
Gotham Magazine
Time Out New York
GO NYC Magazine
Where NY Magazine
Hamptons Magazine
The Westchester Wag
CATS Magazing
Modern Dog Magazine
Animal Fair Magazine
The New York Dog Magazine
The Hollywood Dog Magazine
Just Frenchies Magazine
Paw Luxuries
Pet Style News
Dog Fancy
Boca Dog Magazine
Alabama Dog Magazine
Dogs in Canada Magazine
WAG Magazine
Atlanta Journal-Constitution
The Boston Herald
Chicago Tribune Magazine
The Cincinnati Enquirer
The Dallas Morning News
Los Angeles Times
Minneapolis Star Tribune
The New York Daily News
The New York Observer
The New York Post
New York Newsday
The New York Times
Our Town Weekly
The Orange County Register
The Philadelphia Inquirer
San Francisco Chronicle
South China Morning Post
USA Weekend
The Washington Post
The Daily Telegraph (UK)
The Daily Mail (UK)
Le Figaro (France)
AvanteGarde (Netherlands)
Absolute Marbella (Spain)
Cache Magazine (Barbados)
Celeste Magazine (Mexico)
Caracter Magazine (Spain)
Dukkanda Magazine (UAE)
NI Homes & Lifestyle (Ireland)
SI Style (Germany)
Vogue (Latin America)
Wienerin (Germany)
The Purple Book
Posh Pooches
The Zagat Shopping Guide
online
ABCNews.com
AKC.org
Animal Planet
Apple
Ask A New Yorker
Beauty News NYC
Big Dogs Small Dogs
Buss Buss
CitySearch
City Buzz New York
CNN.com
Cotton: The Fabric of our Lives
Cookie Magazine
Daily Candy
Daily Kibble
Dog Exclusives
DogViews
DoggieNews
DoggieWire
Dogster
Drop That Sock
Elle Magazine Australia
Fashion Hive
Fashion Tribes
Female Thiink
Fox News
FunkyFinds
Gawker.com
InStyle
Invade My Closet
The Knot
Leashes & Lovers
MacSurfer
Modern Pooch
My Dog Bliss
North Jersey
The Nest
NY City Pets
NYC.com
NY Press
Pampered Puppy
PawSpot
Petaholics
Pet Loop
Pet Trends with Maggie Gallant
The Pink Pup
Pixel Girl Shop
PopuLuxeBooks
Pupstyle
Punky Style
The Purse Forum
Shopping Mommies
SmallShops.com
Spree New York
Starfish Los Angeles
StyleBites
SurferHearts
The Things I Want
TMZ.com
Urban Hound
VH-1.com
Vogue.es
WoofBoard
Your Life Magazine

contact information
Phone: 212.358.0881
General information: info@trixieandpeanut.com
Press information: press@trixieandpeanut.com

trixie + peanut, inc.
243 Fifth Avenue, Suite 208
New York, NY 10016

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